“Too Young To Drink” International Campaign to Raise Awareness of the Risks of Drinking in Pregnancy [2014]

ENG_Whisky FRA_champagne ITA_wine JAP_beer SPA_rum RUS_Wodka
International Campaign to Raise Awareness of the Risks of Drinking in Pregnancy.

Campaign based on integrated communication: a guerrilla marketing action worldwide, integrated with social media marketing.

Partecipants: 75 partners of 37 countries

Scientific article about the campaign in “Public Health”: http://www.sciencedirect.com/science/article/pii/S0033350616301974

Member of Awareness Campaign Committee for Health marketing and communication http://www.eufasd.org/awareness/network.php

Creativity by Fabrica

www.tooyoungtodrink.org

www.facebook.com/tooyoungtodrink

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